Facebook Still Reigns Supreme Among Young Adults

lboogie81:

But we still love you, Twitter . . . and Instagram . . . and YouTube . . . and . . . Tumblr?? Vine???

Originally posted on Deepak verma:

Although Facebook may be losing steam with teenagers, as recent studies have claimed, young adults are still as active as ever on the social media site.
Harvard’s Institute of Politics polled over 3,000 18 to 29-year-olds, covering a wide range of topics from political affiliation to social media us
May 06, 2014 at 11:46PM

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Instagram Is A Marketer’s Best Friend — For Now

Originally posted on Deepak verma:

Instagram represents by far the best platform for marketers to interact with consumers, according to a recent study from Forrester Research.
Looking at 2,500 posts on seven social networks, Nate Elliott, marketing analyst for Forrester, found that engagement on Instagram roughly 60 times higher than
April 30, 2014 at 12:45AM

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Facebook In The Age Of Mobile-Only

Originally posted on TechCrunch:

Just 21% (268 million) of Facebook’s users access the service from desktop-only, and both that percentage and number are falling as Facebook grows, according to new stats from Facebook’s Q1 2014 earnings report this week. Meanwhile Facebook’s mobile-only user count is now at 341 million, or 26.7% of its total userbase, and those figures are quickly climbing.

What this means is that if a Facebook feature doesn’t exist on mobile, it’s becoming less and less relevant.

Graph Search, suggested events, Friend List and Interest List editing, and bulk News Feed management are few features missing from Facebook mobile. And that’s after Facebook’s VP of corporate development Vaughan Smith said that since the start of 2012, if product was proposed without a mobile version, it was sent back to the drawing board.

When Facebook was IPO’ing, the word was that it needed mobile. Then over the next few years it’s strived to…

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Pharrell Releases ‘Social Book,’ Which Relies on Readers to Help Write It

Originally posted on 98.5 KLUC Las Vegas:

Pharrell‘s already on top of the music world; why not try to conquer the literary format as well?

There’s just one catch: he’s not exactly writing the book himself.

Today on his Twitter, the singer and producer shared a link to the “Social Book,” a tome that’s being presented in conjunction with sponsors Tipp-Ex and BIC. Upon visiting the book, it opens to the first page, which presents a dilemma: “All the words from Pharrell Williams’ book have been erased.”

Read more on Radio.com.

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This Is the Absolute Best Day to Post on Facebook

Originally posted on TIME:

Businesses on Facebook are being forced to reevaluate their social media marketing strategies as their posts continue to reach fewer and fewer users. For a brand that’s looking to ensure that its posts get the most engagement possible, new data shows that Friday is the day when users are most likely to Like, comment or share posts that come from brand Pages.

Adobe tracked more than 226 billion post impressions by 300 brands on Facebook in the first quarter of 2014 for its Social Intelligence Report. Fridays earn about 15.7 percent of each week’s total posts impressions, with Thursday being the next most active day with a 14.5 percent share. Users also engage with brands more actively on Fridays by a small amount. Posts from the Pages tracked had a 3.3. percent engagement rate on Friday (meaning that 3.3 percent of the users that saw a given post interacted…

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An Unofficial Guide for #ThrowbackThursday Etiquette

Originally posted on Deepak verma:

Weekly Internet trends have taken over, and your baby pics are cool as ever because of it.
Hashtags provide a number of useful ways to track topics and trends on social media, including the ability to fuel our obsession with nostalgia. Throwback Thursday, better known as #TBT, is a weekly reminiscen
April 17, 2014 at 04:16PM

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